Broski Brews
In my senior year of high school, my small class of 17 and 18-year-olds went on a class trip to Maine. We spent the week learning about marine biology, getting hands-on in tide pools, and wrestling in mud flats, but that's not important.
One night, our entire class snuck out of our tents and met at an empty campsite down the road. After not having been together as an entire class for a year and a half (a little thing called COVID happened), we had a lot of catching up to do. We talked, played games, did stupid stuff, and most importantly, I invented a beer company: Broski Brews.
The idea came to me in a vision so vivid that I grabbed a stick and drew the logo in the sand. For the remainder of the trip, my two "Broskis", Vera and Julia, and I joked about the idea, made business plans, and developed marketing strategies. I made the first real logo in Microsoft Paint–my first graphic design experience.
I let the idea sit until my senior year of college, when I received a beer brewing kit. I made my first batch called "Von Berger," which was slightly bitter with a bit of sweetness on the tail end.
Ultimately, Broski Brews remains no more than an idea with a logo, but it began the journey that led me to graphic design and advertising.
Awards
One Show Young Ones ADC Awards, Finalist, Design for Good: Experiential Design
One Show Young Ones Brief Competition, Shortlist Award, Best Buy: Integrated Campaign
One Show Young Ones Brief Competition, Shortlist Award, Best Buy: Experiential & Immersive
ADDY District New York, Mosaic Award
ADDY RAF New York, Judges Special Recognition
ADDY RAF New York, Gold, Out of Home
ADDY RAF New York, Silver, Out of Home
ADDY RAF New York, Silver, Art Direction
AAF National Student Advertising Competition, 2nd Place, District 2
Graphis NEW TALENT, Gold, Advertising Division
Graphis NEW TALENT Silver, Advertising Division
Ads of the World BY CLIOS Published & Highlighted
Golden Award of Montreux Finalist Award, Talent Award: Digital/Social Subcategory
One Show Young Ones Brief Competition, Shortlist Award, Best Buy: Integrated Campaign
One Show Young Ones Brief Competition, Shortlist Award, Best Buy: Experiential & Immersive
ADDY District New York, Mosaic Award
ADDY RAF New York, Judges Special Recognition
ADDY RAF New York, Gold, Out of Home
ADDY RAF New York, Silver, Out of Home
ADDY RAF New York, Silver, Art Direction
AAF National Student Advertising Competition, 2nd Place, District 2
Graphis NEW TALENT, Gold, Advertising Division
Graphis NEW TALENT Silver, Advertising Division
Ads of the World BY CLIOS Published & Highlighted
Golden Award of Montreux Finalist Award, Talent Award: Digital/Social Subcategory
Experience
TNH - Student Run Advertising Agency | Syracuse, NY
Creative Director
Identify threats and opportunities for the client to find holes in the market
Lead teams of creatives to develop comprehensive campaigns across social, experiential, and out-of-home
Orchestrate student pitch teams to sell ideas to clients
Creative Director
Identify threats and opportunities for the client to find holes in the market
Lead teams of creatives to develop comprehensive campaigns across social, experiential, and out-of-home
Orchestrate student pitch teams to sell ideas to clients
Police Athletic/Activities League | Syracuse, NY
Graphic Design Intern
Created flyers for an internal officer retention campaign
Built templates in Adobe Express for the monthly newsletter
Graphic Design Intern
Created flyers for an internal officer retention campaign
Built templates in Adobe Express for the monthly newsletter
Citrus Racing | Syracuse, NY
Social Media/Shop Manager
Design executions for social platforms (Instagram, Facebook, TikTok)
Shoot and edit content, both video and photo
Design a comprehensive inventory system to increase efficiency across eight teams
Fabricate custom parts for a one-of-a-kind student-built race car
Social Media/Shop Manager
Design executions for social platforms (Instagram, Facebook, TikTok)
Shoot and edit content, both video and photo
Design a comprehensive inventory system to increase efficiency across eight teams
Fabricate custom parts for a one-of-a-kind student-built race car
Collegetown Bagels | Syracuse, NY
Deli Manager
Manage BOH while making 400+ orders an hour with wait times under 10 minutes
Train new employees on both the deli and bagel stations
Maintain a clean and orderly workspace while managing customer and owner needs
Maintain a healthy work-life balance to stay ahead in both areas
Deli Manager
Manage BOH while making 400+ orders an hour with wait times under 10 minutes
Train new employees on both the deli and bagel stations
Maintain a clean and orderly workspace while managing customer and owner needs
Maintain a healthy work-life balance to stay ahead in both areas
Skills
InDesign
Photoshop
Illustrator
Adobe Express
Adobe Portfolio
Premiere Pro
Figma
Google Workspace
Microsoft 365 (Excel Certified)
Global Web Index
MRI Simmons
Customer interaction
Public speaking
Research
German - conversational
InDesign
Photoshop
Illustrator
Adobe Express
Adobe Portfolio
Premiere Pro
Figma
Google Workspace
Microsoft 365 (Excel Certified)
Global Web Index
MRI Simmons
Customer interaction
Public speaking
Research
German - conversational
AI
Nano Banana
Adobe Firefly Image
Higgsfield
Google Veo
Adobe Firefly Video
ChatGPT
Claude
Sora
Grok
Nano Banana
Adobe Firefly Image
Higgsfield
Google Veo
Adobe Firefly Video
ChatGPT
Claude
Sora
Grok